We write a lot about buyer personas, and we are very pleased to invite Ardath Albee, CEO of Marketing Interactions and author of Digital Relevance, to discuss the importance of buyer personas in producing an SMB marketing strategy that gets results.
We write a lot about buyer personas, and we are very pleased to invite Ardath Albee, CEO of Marketing Interactions and author of Digital Relevance, to discuss the importance of buyer personas in producing an SMB marketing strategy that gets results.