Clearscope Tool Review | Scripted
It's frustrating to put all your time and energy into planning and creating content, only for it to go unnoticed. If you're struggling to get more organic traffic for your website and sustain it over time, you need a content optimization tool that can help you get more out of the words you write.
Clearscope is exactly that: A tool designed to help you optimize your content before you publish it, going beyond most SEO tools to deeply analyze what you say and how you say it, identifying long lists of sentimentally related keywords, and making suggestions of when and how often you should include them to outrank the competition. Of course, Clearscope goes beyond keywords — here's how this handy, detailed content analysis tool can help you rethink how you optimize your content.
What to Consider When Looking for a Content Optimization Solution
Optimizing content is tough. It's something just about everyone knows they need to do, but actually putting a plan into action is hard since the best practices vary so greatly depending on what and where you're publishing. Clearscope helps take some of the guesswork out of optimization by analyzing your content in-depth with an AI-powered tool.
Clearscope is a standalone, browser-based tool that can help you optimize every content piece you publish, and there is no other tool exactly like it. While plenty of optimization platforms exist, Clearscope stands out for its ease of use, detailed feedback, and real-time grading system. Clearscope makes optimizing your content quick and easy, which is exactly what you should look for in such a system.
If you're on the hunt for a content optimization solution, consider these key features to help you compare Clearscope to everything else out there:
- The tool should be easy and quick to use. It should automate the analysis process so that you don't find yourself manually looking for keywords or checking density. All you should have to do is follow the checklist or recommendations the tool generates.
- Most tools give your content a score or grade, just like Clearscope does. The goal is to get your content's grade as high as possible by making the suggestions the tool shows you. This process should be intuitive, with the changes listed in order of priority so you can quickly make big improvements to your content.
- In addition to showing you helpful metrics, like the content's grade and length, the best tools will also show you other information — like use of passive voice and the "readability level," which tells you how difficult your text is to read.
With these things in mind, let's take a closer look at what Clearscope offers.
Features and Benefits of Clearscope
The way Clearscope works is quite simple. For each piece of content you create, you'll either upload the document into Clearscope or copy/paste it into the editor, setting the target keyword you want to rank for. Clearscope will then run its analysis, generating a content grade, readability level, and a complete list of semantically related keywords that are commonly included in content that targets your primary keyword.
If you're unfamiliar with semantically related keywords, these terms and phrases help give context to your content and they're paramount for ensuring a search engine knows what your content is about. Including them at the right density and throughout your content will help you establish relevancy on a certain topic and it can help you outrank other content for a given keyword by being the most relevant option in the eyes of search engine crawlers.
Clearscope also helps you make your content more readable by showing you the readability level, helping you identify whether or not your content is too complex for your audience. Meanwhile, it offers a content grade along with a minimum suggested grade that it feels you need in order to rank, based on competitors' content.
All in all, Clearscope is a content optimization platform powered by AI and informed by the content that's already performing well on the web. This makes the results tried and tested, and it's exactly why so many big companies trust Clearscope.
Pros of Clearscope
- An intuitive platform makes optimizing your content a breeze. Stop over-focusing on primary and secondary keywords and start including terms that actually get results.
- Easily expand upon your content with the list of semantically related keywords, which will naturally get you thinking about potential sub-headings, lists, or information you should add to your content.
- Start confidently publishing your content knowing that the length and readability levels match your audience's preferences — no more sending readers off your site to hunt down the meaning of terms that fall outside of their area of expertise.
Cons of Clearscope
- By far, the biggest con of using Clearscope is the cost. Clearscope does not have a free version available. Pricing starts at $170/month. If you publish often, you'll find Clearscope's low limits drive up costs further.
- ClearScope is meant to help you optimize your content using their own editor, which is extremely helpful, but it's not an all-in-one type of SEO tool. You'll still need another tool to help you with on-page SEO for things like metadata and so on.
Clearscope Plans & Pricing
Clearscope is by no means cheap, but you get what you pay for. Every plan includes onboarding support, free training, unlimited shares, unlimited exports, and the flexibility to upgrade or downgrade your plan at any time. Plus, there are no long-term commitments, just pay each month when you need the service.
Essentials
Optimize up to 20 content pieces each month with the Essentials plan for $170/month (averaging as little as $8.50 for each piece of content you publish). Allows up to three users access and integrates with Google Docs and WordPress. Supports five languages.
Professional
Optimize up to 50 content pieces each month with the Professional plan for $350/month (averaging as little as $7 for each piece of content you publish). In addition to Google Docs and WordPress integrations, you'll get up to 10 user seats and a keyword research tool to help you get ideas for new content. Supports five languages.
Enterprise
If you have even greater needs for content optimization, consider the Enterprise plan. This plan is custom priced based on the number of content pieces and user seats you require in a given month.
Customer Reviews
"I've saved countless hours in creating outlines for blog content throughout my agency. It's also given us tools to help rank for competitive search terms by unraveling what searchers are looking for. There's not much I DON'T like, but I have to say my favorites are the Google Docs integration for relevant keywords, grade level, and overall "score." It makes my workflow so much easier, and it's easier for my writers to see their live "scores" while writing. It's also great for outlining and assigning articles because I know what's relevant, how long the article should be, and how other top competitors stack up." - Rebekah E.
"Clearscope simplifies the keyword research process, as well as briefing and outlining SEO content. It would take me hours to do myself what it does in mere minutes. I can trust the data to guide my writers to create useful content that addresses search intent and ranks in a relevant search. The user interface is simple and easy to use - new team members get used to it very quickly without a lot of training needed." - Maddy O.
Power Your Content Marketing
It can seem like no matter how much time you pour into your SEO, getting your content to rank is simply difficult. Clearscope can help shine a light on the situation and get you the results you're after by helping you produce highly relevant and readable content that your audience will love. Of course, while Clearscope can help you optimize the content, you still need help writing it.
If you're trying to bring your content to life, it's time to look into Scripted. With Scripted Writers, you'll put out content that performs. Ready to learn more?
Published by Ciara Antolini on Monday, February 14, 2022 in Marketing Agencies, Tool Review, Tools, Tools Reviews.