As the media landscape becomes increasingly competitive, businesses are being driven to adopt new practices to inform the public about the value of their products and services. Content marketing focuses on the creation of quality content that engages with your target demographic, and is an important tool that allows your ...
Content Strategy
Before Hurricane Sandy hit New York, I expected to run 26.2 miles through all five boroughs of New York City, starting in Staten Island and ending in Manhattan. I was volunteering as a guide for a disabled athlete with Achilles, an international organization that helps athletes with disabilities complete long ...
The new HBO series "The Newsroom" features a character (played by Dev Patel of Slumdog Millionaire fame) who performs a job familiar to that of many Scripted writers; he writes the blog. It's not the typical job for a newsroom, but it's really not that surprising. Dev's character is playing ...