When you're looking to improve your customer experience, it's essential to know what the customer is doing. A Customer Journey Map is a visual representation of a customer's journey through your website or app, from start to finish. It allows you to see where they are dropping off and why ...
Content marketing is an essential part of operating a successful business. But there's more to your content strategy than just telling individuals and end-users what you have to offer and hoping they buy it. To get them on board with what you're selling, you need the right kind of presentation, ...
In recent years, many customer service tasks have become automated, allowing computers to answer simple questions and record customer complaints over the phone or via chatbots. But despite the trend toward automation , there will likely always be a need for human customer service representatives to be available to handle ...
Despite the rise of social media, search engine optimization is as relevant as it was in the early days of the internet. A quick Google search on “best SEO tools” confirms just as much. Tens of tools pop up, each one claiming to give you detailed reports, competitor analysis, and ...
In 2019, "Content marketing strategy" was the most searched keyword phrase related to content marketing. You have probably heard of content marketing strategy. But you may not be using it. Many large enterprises have an excellent content marketing strategy in place and are using it effectively. But for small businesses, ...
How do you become a writer who effortlessly creates compelling content for social media? We know social media can be hard. Just when you get the hang of a platform like Instagram, Twitter, or Facebook, they change their algorithm, and social media strategy becomes a totally new ballgame—not to mention ...
Becoming a successful freelance writer is like living the dream for many. You get to be your own boss, have your own schedule, and work from home, the beach, or even from another country. If you live in New York, for example, freelance writing gives you the flexibility to escape ...
With the unexpected boom of digitalization across businesses worldwide, there’s never a better time than today to start expanding your career as a freelance writer. In the past couple of years, freelancing was often frowned upon because it lacks the financial stability that regular jobs could offer. These days, however, ...
Are you looking for a way to increase traffic on your Art & Design website? If so, then this blog post is just what you are looking for! We will discuss how social media can be used as an effective marketing strategy. We will also go over the advantages of ...
Copywriters spend a lot of time writing words for other people. In fact, that's the heart and soul of the business model. Still, we don't update content on our own properties as frequently as we should, if we do at all. For freelance writers and copywriters, our own content is ...
