In recent years, content marketing has been all the craze -- and for good reason. By offering consumers authentic, transparent content, brands are able to better connect with their audience, without seeming overly salesy. Considering content marketing generates more than three times as many leads as traditional outbound marketing, and ...
Contently
There is no denying the importance of content marketing in terms of your potential growth. As stated by DemandMetric, 78 percent of chief marketing officers believe that custom content is the future of marketing. As the digital world evolves, you'll need to adapt, developing content tailored to your specific audience. ...