Black Friday is the biggest shopping event of the Christmas holiday season. This year, Black Friday will start on Friday, 25 th November and run throughout the weekend until Monday, 28 th November—dubbed Cyber Monday. Consumers throughout America will be expecting the best discounts and deals on everything from computer ...
Google sees artificial intelligence as an important tool that can help solve complex problems quickly. Google’s AI platform has features for machine learning, crowdsourcing data, and analyzing Fairness Indicators to optimize software for as many people as possible. You might have already noticed that Google AI doesn't take a purely ...
Gated content for lead generation is incredibly effective, transforming traffic into leads and leads into sales. However, any gated information you create must be targeted accurately if you want to maximize its potential. If you already have a well-established audience, get tons of traffic, and understand your ideal customer, it may be time to include gated content in your strategy. Let's recap the main points: -Gated content has no SEO benefits. -Use gated content if you have lots of traffic and prospects who already love your content. -Benefits include quality lead generation, higher conversion rates, building trust and authority, and driving sales. -The best types of gated content are webinars, whitepapers, long-form articles, and ebooks.
Creating Evergreen Content for Your Enterprise Business To push your site and your business to its full potential, you must use every online tactic and tool at your disposal. Using evergreen content is a great way to increase traffic to your site. Evergreen content is an essential part of an ...
What is A Brand Audit, Why You Need One, and How to Perform One Your brand tells your customers everything they need to know about what you can offer them. So, there is no question on whether you need to establish your brand. With how cutthroat the competition is out ...
