How much media and entertainment content is your media website publishing? If you're not sure, or if the answer is "not enough," then it's time to make a change. Increasing organic traffic is vital to media websites that are looking for success in today's digital world. In this guide, we'll ...
You might be wondering what a CMS is and why it matters to your online business. A CMS, or content management system, helps publish content without needing to know code. Examples of this are WordPress, Wix, and many others. It’s an easy way for you to manage content. But today, ...
Many companies are now using videos to reach their audiences with 54% of businesses using videos on their landing pages alone. Therefore, if you want to match your competitors, it's essential to learn the video script best practices. A video provides you with the opportunity to share a more in-depth ...
Senior services sites that use social media as a marketing tool have an edge over those that don't. In this day and age, people often rely on Facebook, Twitter, Pinterest, and Instagram for their news and information. In fact, the majority of seniors now use social media over traditional media, ...
The Best Social Media Marketing Strategies for Your Accounting and Finance Site At first glance, you might think that social media and accounting have little to do with each other, but from a marketing standpoint, it’s time to think again. For starters, banks and financial institutions don’t exactly enjoy a ...
Social media is a complex undertaking for a business and it moves fast — making it easy to make a very public mistake and hard to keep up with the trends. Following the social media content writing best practices listed below will help you stay on track with your content ...
Product Writing 101: What Every Scripted Writer Should Know Writing is all about telling a story that’s compelling and alive with details. You’re giving your readers everything they need to move forward with the purchase, no matter what the product or service might be. Writing about products just takes a ...
Performing an SEO audit can help you analyze your site’s SEO practices. The knowledge you get from a proper SEO audit can help you understand how to improve your organic search traffic, your paid traffic, and how to make a better online presence for your business. It may seem like ...
The majority of business leaders know about the most important elements of building a brand for their company. Branding is a process through which companies develop their own unique identity, voice, and aesthetic—with the ultimate goal of making that identity immediately recognizable to consumers when they encounter elements of it ...
According to McKinsey , the global payments industry revenue is growing bigger with each passing year, with a value of almost $2 trillion in 2019. Meanwhile, payments continue to increase faster than banking revenues, with a share of nearly 40% (an increase from about 33% just five years earlier). These ...
